Your community's Fanpages are a direct channel between your artists and their audiences. Artists can use their Fanpages to share public and exclusive content with fans and followers, including sneak peeks, previews, thoughts, images, text, links, music, and more.
Fanpage Analytics for Community Owners brings the performance of all Fanpages within your community together in one centralized view.
While an individual artist sees analytics for their own Fanpage, Community Owners see aggregated Fanpage data across all users and artists within their community.
This gives you a complete view of how your entire community is using Fanpages, how audiences are engaging with content, how your following is growing, and where your community's audience is located.
What can I see with Fanpage Analytics?
Community Owners have access to the same Fanpage Analytics sections available to individual artists, but the data is aggregated across the entire community.
1. Community Channel Metrics
Get an overview of your community's combined audience.
View aggregated metrics including:
Creators — Total creator/artist registered accounts across your community.
Fans — Total fan registered accounts across your community.
Brands— Total brand registered accounts across your community.
These metrics give you a high-level view of the size and activity of your entire community.
2. Content Engagement
See how audiences are interacting with Fanpage content across your entire community.
Content Engagement aggregates activity across all Fanpages and provides visibility into metrics including:
Visitors
Posts
Views
Clicks
Plays
Likes
Comments
Shares
Saves
Mentions
Use these metrics to understand the overall level of engagement your community's Fanpages are generating.
3. Content Performance
Track how different engagement types are performing across your entire community over time.
Analyze aggregated trends across metrics such as:
Likes
Saves
Mentions
Comments
Shares
Clicks
Plays
Views
Use these trends to identify periods of increased engagement and understand how your community's overall Fanpage activity is developing.
4. Community Growth
Track the growth of your entire community over time.
Community Growth aggregates registered account activity across all accounts in your community, allowing you to understand:
How quickly your overall community audience is growing
When significant increases in followers occurred
How your combined audience is developing over time
This gives you a community-level view of audience growth rather than requiring you to review each artist individually.
5. Top Posts
See the highest-performing posts across all Fanpages within your community.
Top Posts allows you to identify the content generating the strongest engagement across your entire community.
Use this to understand:
Which posts are generating the most engagement
What types of content resonate with your community's audiences
Which content is driving the strongest response
What content patterns may be worth replicating across your roster
Because the data is aggregated, Top Posts gives you visibility into your community's best-performing Fanpage content, rather than just the posts from a single artist.
6. Demographic and Age Breakdown
Understand the combined demographic profile of your community's Fanpage audience.
View aggregated audience information including:
Gender
Age groups
This provides a broader understanding of who is consuming and engaging with Fanpage content across your entire community.
These insights can help inform your broader content, marketing, and audience development strategies.
7. Devices
Understand which devices audiences across your community are using to consume Fanpage content.
Device data can help you identify how your community's audience accesses content and inform decisions around content formats and creative.
For example, if the majority of your community's audience consumes Fanpage content on mobile devices, you can prioritize content formats optimized for smaller screens.
8. Channel Visitors
See where your community's Fanpage visitors are coming from around the world.
The interactive world map provides a geographic view of visitors across all Fanpages within your community.
Hover over a country to see the aggregated number of visitors coming from that market.
Use this data to:
Identify your community's strongest geographic markets
Understand how far your artists' content is travelling
Identify emerging markets
See where your community has the largest concentration of visitors
Inform geographic marketing and audience development strategies
How to Access Fanpage Analytics
To view your community's aggregated Fanpage performance:
Log in to your Makerverse Community Owner dashboard.
Navigate to Analytics in the left-hand navigation.
Select Fanpage Analytics.
Explore your aggregated community related metrics.
Use the available analytics and time-based views to understand how your community is performing.
Why Fanpage Analytics Matters for Community Owners
See Your Entire Community in One Place
Bring Fanpage performance from all your artists together into one centralized dashboard.
Understand Your Community's Audience
See the combined size, demographics, growth, and geographic distribution of your Fanpage audience.
Identify High-Performing Content
Use Top Posts and Content Performance to understand which content is resonating most strongly across your community.
Track Community Growth
Monitor your aggregated follower growth to understand how your overall Fanpage audience is developing.
Understand Your Strongest Markets
Use Channel Visitors to identify the countries and markets where your community has the strongest audience presence.
Make Better Content Decisions
Use engagement, demographic, device, and geographic insights to help inform your community-wide content and audience strategies.
One community. Every Fanpage. Complete visibility.
Fanpage Analytics gives Community Owners the ability to understand how their entire community is performing, what content is driving engagement, how their audience is growing, who their fans are, and where they're coming from — all from one centralized Makerverse dashboard.